Part of my focus this year is to raise the visibility of Sellwood Faith Community in our neighborhood. Another goal is to strengthen the identity of the Southeast Portland Parish because it’s a little complex to understand our set up. SFC is a non-traditional faith community, Trinity is a traditional church, and the Parish is the joint ventures of both. Our clergy staff is paid through the Parish account and we’re working to create more Parish events that have their own identity (keep your eyes peeled for a new worship experience coming this spring!).
One step on this journey of visibility and identity is branding. Jayde has a friend who is an incredible graphic designer and for a ridiculously low price he came in and listened to us talk about what we’re doing and who we are and then created logos for us. We wanted logos that reflect the deeply place-based nature of our work and also nod to the Trinitarian theology that is inherent in the three in one concept of our set up. We talked about font and colors. We discussed other people’s logos we liked and expressed a desire to have something that exuded warmth and welcome.
So, drum roll please, here are the new logos. Can you guess which one is which?*
Here’s an example of the logo with the name
There are so many ways we are working as a Parish to let people know we are here, to build relationships in our neighborhood, and to share the good news about what God is doing in our midst. These logos are a visual reminder of that work and I’m wowed at the way our graphic designer captured that spirit!
-E
*Left to right it’s Southeast Portland Parish (like a directional arrow on a compass), Trinity (classic Celtic trinity symbol), and Sellwood (see the tree?)
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